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SOURCE MicroStrategy Incorporated
MicroStrategy Highlighted for the Value its Mobile Solution Provides to Enterprises, with Top Score in Five Out of Seven Categories
TYSONS CORNER, Va., Feb. 20, 2014 /PRNewswire/ -- MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of enterprise software platforms, today announced that its Mobile App Platform ranks number one in Ventana Research's 2014 Value Index for Mobile Business Intelligence (BI) research. Ranked first out of 16 mobile BI vendors, MicroStrategy was cited for the value its solution provides to its customers, with the highest rating in usability, manageability, reliability, capability and validation.
To access a free copy of the report, visit: http://www.microstrategy.com/ventana-mobile-bi-value-index-2014.
Ventana Research's Value Index Captures Both IT and Business-Centric Perspectives
According to the Ventana Research report, "The top three companies' products all provide strong user experiences and functionality, but MicroStrategy stood out across the board, finishing first in five categories and most notably in the areas of the business user experience, mobile application development, and presentation of information."
"It is clear that today's mobile workforce requires the ability to access information and analyze data simply, straightforwardly and using an intuitive interface," said Mark Smith, CEO and Chief Research Officer, Ventana Research. "MicroStrategy's continued investment and excellent customer examples demonstrate its commitment to mobile BI across smartphones and tablets and helping customers design and deploy applications that provide significant business value but also in a safe and secure manner."
MicroStrategy President Paul Zolfaghari said: "We are thrilled to earn this number one ranking in Ventana Research's Value Index for Mobile BI. Since 2009, MicroStrategy has led the way with its innovative mobile platform, which continues to be highly esteemed by independent analysts and thousands of enterprises worldwide. Our customers get value quickly from their MicroStrategy Mobile™ solutions, and this recognition underscores how integral the MicroStrategy Mobile App Platform™ is to the future of their businesses."
Ventana Research's 2014 Value Index for Mobile BI evaluated vendors and their products in seven categories of requirements. Five categories are product-related, including assessing usability, manageability, reliability, capability, and adaptability. Two categories quantify the customer assurance issues of vendor validation and total cost of ownership and return on investment (TCO/ROI). Ventana Research noted that the largest percentage of organizations using mobile BI place important emphasis on easy access and use of the technology.
"Our mobile solution delivers business-changing mobile apps that make employees more productive and achieve results in less time and at a fraction of the cost," said Hugh Owen, VP of Mobile Products, MicroStrategy Incorporated. "In 2011-2012, we saw hundreds of organizations deploying to hundreds of users. Since early 2013, MicroStrategy's enterprise mobile apps are now helping thousands of organizations, and these organizations are deploying to thousands and tens of thousands of employees, highlighting the importance of reliability, where we had the highest category rating overall in the Value Index. We're extremely excited to play such a critical role in the mobilization of the enterprise."
MicroStrategy Mobile Delivers Significant Business Value to Thousands of Organizations
Thousands of organizations have received significant business value from deploying MicroStrategy Mobile apps to support new business processes and mobilize existing operational and information systems. For example, luxury brand retailer GUCCI has been able to conduct business in ways simply not possible before. At the recent MicroStrategy World 2014 conference held in Las Vegas, GUCCI's CIO Simone Pacciarini delivered a live demonstration of their innovative use of MicroStrategy to deliver a better retail experience for their employees and customers. A video of the GUCCI demonstration is available here: http://youtu.be/z4SzR44BqRw.
Of the thousands of innovative business apps in production, MicroStrategy customers across the globe have also performed ROI analyses to measure the impact of mobile technology on their enterprise. Customers are noting the many benefits of deploying MicroStrategy Mobile. For example:
About MicroStrategy Incorporated
Founded in 1989, MicroStrategy (Nasdaq: MSTR) is a leading worldwide provider of enterprise software platforms. The Company's mission is to provide the most flexible, powerful, scalable and user-friendly platforms for analytics, mobile, identity and loyalty, offered either on premises or in the cloud.
The MicroStrategy Analytics Platform™ enables leading organizations to analyze vast amounts of data and distribute actionable business insight throughout the enterprise. Our analytics platform delivers reports and dashboards, and enables users to conduct ad hoc analysis and share their insights anywhere, anytime. MicroStrategy Mobile™ lets organizations rapidly build information-rich applications that combine multimedia, transactions, analytics, and custom workflows. The MicroStrategy Identity Platform™ (branded as MicroStrategy Usher™) provides organizations the ability to develop a secure mobile app for identity and credentials. The MicroStrategy Loyalty Platform™ (branded as MicroStrategy Alert) is a next-generation, mobile customer loyalty and engagement solution. To learn more about MicroStrategy, visit www.microstrategy.com and follow us on Facebook (http://www.facebook.com/microstrategy) and Twitter (http://www.twitter.com/microstrategy).
MicroStrategy, MicroStrategy Analytics Platform, MicroStrategy Mobile, MicroStrategy Mobile App Platform, MicroStrategy Identity Platform, MicroStrategy Loyalty Platform, and MicroStrategy Usher are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.
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